The most requested activities include:

Competitive positioning (identifying the highest ranking market opportunity within the company remit)

Product management (customising the product or digital service to meet the strategic growth targets)

Customer acquisition strategies (including content marketing, reputation marketing, paid and organic customer acquisition)

Conversion rate optimisation (widening the sales funnel, preventing check out abandon, boosting repeat business).

Cost re-structuring (optimising operations, reducing operational costs without affecting sales)